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Visuals that give your message a clear form.

An offer, a launch or an event becomes a recognisable campaign, designed for the formats in which your audience will actually encounter it.

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Concept · production · adaptationsRéunion Island · France

ŌCHA, a product series.

Concept project. AI-assisted product imagery for an imagined iced tea brand, with a shared composition across three flavours.

The complete images are shown here. Select one to view it at full size.

ŌCHA Ube latte, product visual
Ube latte
ŌCHA Matcha, product visual
Matcha
ŌCHA Cha yen, product visual
Cha yen

One central idea, then the right formats.

We start with what the campaign needs people to understand and feel. Creative direction comes before adaptations, so every image belongs to the same body of work.

The number of formats depends on the need: a poster and its adaptations, a social series, product imagery or a more complete set of launch materials.

  • Campaign approachThe main message, tone, references and a visual idea that can carry across several posts.
  • Main visualsCreation of the main images, posters or compositions we define together.
  • Purposeful adaptationsFormats adapted to the selected channels, without adding files that will not be used.
  • Publishing kitFiles prepared for the web or social media, with the guidance agreed in the quote.

From product imagery to posters.

ŌCHA’s visual world extends to launch posters, a drinks menu and social posts. These six selected compositions show different uses of the same brand.

Concept project, not a client commission. Products, prices and promotional messages belong to this fictional demonstration.

ŌCHA : Ube latte is calling
Ube latte is calling
ŌCHA : Three flavours, range poster
Three flavours, range poster
ŌCHA : Grand opening, launch poster
Grand opening, launch poster
ŌCHA : Matcha campaign visual
Matcha campaign visual
ŌCHA : Summer starts here, editorial poster
Summer starts here, editorial poster
ŌCHA : Drinks menu
Drinks menu
Explore the ŌCHA case study

Astra Chandra, one event across two visuals.

The poster brings together the date, venue, price and booking details. The second visual introduces Iris, her training and the workshop practices.

Client project. The French artwork belongs to one series while giving each composition a distinct hierarchy.

French poster for the Conscience et énergie yoga workshop on 18 October 2026
Workshop poster · Practical information
French introduction card for Iris, showing her portrait, training and workshop practices
Meet Iris · Teacher and practices
View the series in the case study

From the initial intention to a series ready to publish.

  1. Define the briefWe clarify the objective, audience, message, schedule, formats and available materials.
  2. Set the directionA creative direction sets the campaign's tone before work begins on all the adaptations.
  3. ProduceVisuals are composed, checked and adapted to the approved uses.
  4. DeliverYou receive the agreed formats, named and ready for their intended publishing channels.

Faster production still calls for careful choices.

Depending on the available images and rights, AI may be used to explore, retouch, extend a setting or create certain elements. Every result is directed, checked and integrated into a composition designed for the brand.

A campaign is only one part of an identity.

This service supports a specific or recurring communication need. If the brand still lacks established colours, typography and lasting guidelines, art direction can be developed beforehand or included in the project.

Explore art direction

Practical questions.

Can Koudkèr Studio handle photography?

Yes. An on-location shoot can be proposed in Réunion depending on the requirements and availability. It is quoted separately. Clients may also provide their own photographs.

Your next campaign can begin with one good idea.

Tell us what you want to announce, the intended formats and what you already have. We will define a scope that serves your needs.

Discuss your project